Wednesday 12th November saw the official opening event for the new Tunbridge Wells Audi centre on Dowding Way, North Farm Estate.
Previously located in Tonbridge, the all new state-of-the-art centre has relocated to purpose-built premises which provide a modern, and much larger, luxury experience for Audi customers. Built on the former Post Office distribution centre, the new Audi centre incorporates part of the old building into its design.
The launch was attended by over three hundred customers and local business people who were able to enjoy the very best Audi hospitality. The Tunbridge Wells Mayor, Counsellor Julian Stayer and his wife were also in attendance.
The evening had further significance, with the official launch of the all new, third Generation Audi TT, three days ahead of its national UK release. Attendees were also able to experience Audi’s new Virtual Reality technology, which offers a fully immersive experience of driving the new TT around the Nuremburg racing track via a racing seat and headset.
On display, and reminding everyone of the distinctive heritage of the Audi brand, were all three generations of the Audi TT, along with the classic Audi S1 Sport 1980’s Championship winning rally car, which gained a great amount of interest from the motoring enthusiasts who attended the event.
With a celebratory atmosphere, guests arrived to a champagne reception, and were able to enjoy a full cocktail bar built into the first floor Quattro customer lounge. In the unique environment of the workshop area, fully interactive food stations prepared and served tapas and sushi throughout the evening.
Speeches were made by Richard Wheeler, Head of Business; Connor McCormack, Inchcape UK C.E.O. and André Konsbruk Director of Audi UK.
The launch evening marked the start of a full week of celebrations, including a full public opening event which will take place on the 15th and 16th November.
The first batch of 2015 Audi TT Roadsters have left the factory in Gyor, Hungary.
Chairman of the Board of Management of AUDI AG, Rupert Stadler, explained, “The start of production of the new Audi TT Roadster underscores Audi Hungaria's position in our worldwide production network."
Adding, “The Gyor site makes a significant contribution to our growth and strengthens our international competitiveness."
Audi began full production at the Gyor plant in June 2013 – since then, more than 100,000 cars have been made.
4,000 out of the 5,000 people recruited since 2010 have been employed at the plant in Central Europe.
Board of Management Member for Production at AUDI AG, Dr. Hubert Waltl, said, “Gyor became the first Audi plant outside Germany 21 years ago; that was a decisive step taken by the company in its development into an international group”.
Adding, “The site's success story shows that the decision was right."
Priced from £31,955, the new TT Roadster is available to order now, with first deliveries due next March.
The new TT will come equipped with a 2.0-litre TFSI petrol engine producing 227bhp and manages the standard 0 to 62mph in just 4.9 seconds.
From next year, a TTS model producing 307bhp from a turbocharged 2.0-litre petrol unit will be offered as will a more frugal 2.0-litre TDI Ultra, which will reportedly achieve a frugal 65.7mpg.
A fully automatic soft-top roof will be fitted to every TT Roadster in the range. The fabric roof takes just 10 seconds to open and close, is lighter than ever before - 3kg less than the old model - and can be operated at speeds of up to 31mph.
The new TT Roadster also features additional underbody strengthening which Audi says will ensure that roof chop doesn’t spoil ride quality and handling dynamics.
Interior and exterior styling has been lifted from the Coupe, which allows for a sporty profile. A luxurious cabin, which features Audi’s virtual cockpit, is based around a 12.3-inch high resolution LCD display that replaces the traditional analogue dials.
Drivers have the choice between two display modes including the classic view where the speedometer and the rev counter are in the foreground.
There’s also an ‘infotainment’ mode where these instruments are made smaller allowing for more space for other functions such as the satellite navigation system.
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