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The development of the brand new site will commence just a couple of miles away from the current Swindon premises, with the team now hoping to be in their new home in early 2012.
The new 'terminal style' building will be the biggest car centre in the area, boasting a 17 car showroom and a 20 bay PDI workshop facility. The new site will accommodate both new and approved used Audi's and will increase used car display from 24 to 80.
Bob McGarva, Head of Business at Swindon Audi, said: "We have outgrown our current Frankland Road site. Moving to the new location will enable us to showcase the full range of Audi products and services and provide our customers with the full Audi experience.
With a brand new state-of-the-art site, we will also be looking to increase our workforce, bringing new jobs to the area".
Audi have a vision of becoming one of the top premium brands and our mission is to delight customers worldwide. Customer Delight is a scorecard which gives each Audi centre an insight into the satisfaction and experience of you, our customers, with the service we provide each time you visit us.
To achieve this vision we at Swindon Audi must ensure that through exceptional customer service we can exceed your expectations.
The latest customer delight figures have been released and we are pleased with the progress we are making. See the table opposite to see where we are currently positioned against centres across the country.
As part of our customer delight strategy we are always pleased to receive comments like this one received from Mr William Moore.
Bob McGarva, Head of Business at Swindon Audi, says "We have a team that really see great customer service as vital for the success of the business. And this is becoming a culture driven through constant focus on a daily basis of customer verbatims, with particular attention on the positives. We pay particular attention to customer feedback to ensure that what we do is for the right reasons so that we are constantly improving and always keeping ahead."
"It is great that comments and letters such as Mr Moore's are a regular occurrence for us. We are always working really hard to ensure a customer?centric approach is embedded within our culture across everything we do."
How long have you been at Swindon Audi? 2005 - 2006, and then January 2008 until present
What was your first job? Reprographics assistant in Maidenhead where i was brought up
When you are not working how do you spend your spare time? With family, but determined to ride my mountain bike, enduro bike and play my guitar more
Whats your favourite Audi car? For the wow value it has to be the R8, for comfort the A8, and for family use the Q5 or A6 Avant
Give us an interesting fact about you? I once appeared in an episode of Casualty playing with my band . Your favourite place? St Ives in Cornwall takes some beating!!
Favourite Food? Chinese, Mexican, Italian, and a good Sunday roast
Most embarasing moment? Go karting on holiday when i was 13 driving with my helmet on backwards (my Mum still has the photograph)
where you can purchase a range of current & ex-demos that represent fantastic value, for example an Audi A4 at an amazing £31,876 reduced from £35,255. Telephone the Swindon Audi sales team on 0845 1244590 to find out about more reduced ex- demos.
Bob is new to Inchcape but not to the Audi Brand as he has worked previously at Bath Audi. This is a very exciting time for all connected with Swindon Audi as along with a new Head of Business, work has finally started on their new purpose built site. As from the 2nd week of Aug they will have a display in their current showroom and will be able to stream live pictures of their new site as a webcam is being set-up for both customers and employees to see how the new site is progressing. Swindon Audi is hoping that if all goes to plan they should be able to relocate to their new premises on the Delta Business Park by April 2012.
The long awaited Audi Q3. A limited number of Swindon Audi customers will be able to book a place on the preview tour from Thurs 8th September. The Q3 will be available to view for two days ahead of its November launch. If you would like to book a place please contact Swindon Audi on 0845 1244590.
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